News

Mobile Video on the Rise

By September 13, 2017No Comments
If you’ve heard the saying “less is more” than you understand the most important rule of optimizing video for mobile platforms. With more and more video being consumed on social media (Cisco says 75% of mobile traffic will be video by 2020) it’s more important than ever to hone your message to the most critical elements. That’s why story matters most and you have to work to find the right way to draw viewers into your message without losing their focus. If you do it well, the results pay exponentially. 92% of video viewers on mobile platforms say they “often” share this videos with others according to research from WindStream. So refine your story, make your idea move and reap the rewards.